I hosted an event last week, How To Maximise The Value Of Your Business. The event was designed to help the SME business owner level the playing field, as they approach their exit. I was supported by 4 experts who each shared their knowledge on different subjects but were all related to maximising the value of your business:
Ian Parsons gave advice on how to keep as much of your hard-earned cash as possible
Ian Kirk spoke about marketing and selling your services or products for profitable growth
Paul Naisbitt gave insights into how to use your hard earned cash for you and your family’s financial future
Paul Dodgshon shared his expertise on getting the most cash if you were to sell your business
As you can see we covered a range of business topics. And we could have had more experts on the panel.
You may not be ready to sell your business right now and it might not even be something you’ve considered, but having a sellable business is still important because:
When selling their businesses, too many SME business owners lose out to larger, more powerful buyers so they don’t get the full reward for the hard work they have put into the business.
It’s just as important though to have a business that can thrive without the business owner whether you want to sell or not.
At the event we learnt about the 8 key drivers of value and that to get maximum value, you need to focus on all of those drivers (see image above).
We also heard about two business owners who had really different outcomes when they sold their business:
We also learnt about the power of the Net Promoter Score and practiced what was preached by getting an NPS of 60 for the event!
To find out more about the 8 drivers of business value in an easy digestible form, sign up here for your free copy of the best-seller book, Built to Sell – Creating a business that can thrive without you.
The event was topped off by craft beer tasting organised by David from Bier Huis which was a great finish to a great evening!
Sign up here for your free copy of the best-seller book, Built to Sell – Creating a business that can thrive without you.